28 Newbury Street
28 Newbury Street is a full-building flagship store location on Boston’s most exclusive high-street block. A true rarity, this “double-wide" property offers an opportunity for a luxury brand to create a full retail “maison.” 28 Newbury Street was previously occupied by Gap’s signature brand, Banana Republic, for 20 years prior to being transformed into Cartier’s New England flagship mansion in 2018.
Location
Newbury Street’s Exclusive First Block, Back Bay
Project Size
+/- 19,140 sq ft of ultra-luxury retail space
Client Partners
ASG Equities
Roles and Responsibilities
- Off-market sales acquisition representing buyer
- Asset analysis and place-making strategy
- Retail pre-construction and space planning analysis
- Merchandising plan creation for retail and amenity lease up
- Retail lease transaction services